Professional tennis player Venus Williams hosted a media preview to showcase her new Fall 2013 line for EleVen by Venus. During the preview, I sat down with Venus to learn more about the Fall 2013 line for EleVen.

Note: I was invited as media to this event. Any personal views expressed are always 100% my own.

Eleven by Venus is a growing line of active wear that Venus has put a lot of passion into. The Fall 2013 line shows off her love for prints, florals and stark whites and exotic fabrics like pink python.


Inspiration behind the prints and colors in EleVen's fall line?

Venus Williams: I’ve always wanted to do prints and florals in active wear since last year. It’s a continuation of motif and my design style.

What’s your favorite print from the Fall line?

Venus Williams: My favorite is probably the floral, but solids are important to mix back in. We tried to do some interesting things with the solids, in terms of our fabric and style. It’s about mixing a print with a solid. I, personally, would probably never wear a print top with a print bottom. There are people out there who probably can pull it off.

The jackets in the line have a little flare to them. Did you want to stay on trend?

Venus Williams: We definitely incorporated trends in the designs and considered what’s fashionable at the moment. I don’t think that’s done very much in active wear and it should be, looking at the trends and seeing which parts make sense.


During the preview Venus also shared her secret to staying healthy and fit (great food). Her personal chef, Lauren Von Der Pool, was on hand to treat us to an amazing spread of healthy eats and drinks. So, I left not only inspired to get fit by the new line but also ready to turn my healthy eating up a notch.

The EleVen by Venus line is perfect for the active woman who loves style, comfort and feeling good. You can work out at the gym and then run errands after, while still looking amazing doing it all in your EleVen by Venus.

To learn more, visit - www.elevenbyvenus.com